Last years release of the With You (Major Lazer co-founder Switch, Rick Trainor and Daouda Leonard) crew and Vince Staples collaboration Ghost gets the visual treatment from multimedia group Tig.ht in not one but two forms. The first format comes in a POV style video as you arrive at a house party with cg elements adding to the surrealness. And of course the copious amounts of substances that are taken throughout only adds to the insanity. The highlight however definitely when you experience every Windows users worst fear. For this release, With You explained to FADER,:
“Directed by Vince McKelvie, the Tig.ht team created an interactive music video that combine real world environment with digital Fx that show the complexities of of drug usage and party culture which harkens back to classic videos like The Prodigy’s ‘Smack My Bitch Up’. We chose to collaborate with Tig.ht because they are always on the pulse of how people consume culture today.”
The second visual is an interactive website that you can experience over at With You’s website and we’d recommend that you do.