No matter which side you’ve been on, Mahalia’s I Wish I Missed My Ex is a relatable tale that’ll have you feeling some kind of way.
Fusing a 90’s R&B throwback vibe with soulful harmonies and clever wordplay, the Leicester-based Mahalia takes us through the streets of LA in her dope new video. Director Andrew Litten went into the inspiration and more, saying:
“The first time I heard IWIMME, I knew the track needed a big idea. I’ve always loved Spike Jonze’s video for “Drop” by the Pharcyde and decided to pay homage by creating a backwards music video with a contemporary spin. I hired a linguist from UCLA to teach Mahalia the song backwards which she surprisingly learned in a day. The DP, Dustin Lane, and I have always wanted to make something in our neighborhood, Highland Park. We chose family owned locations and hired a few extras while scouting the neighborhood. Mahalia’s reversed performance oozes spontaneity and confidence. I can’t thank her enough for joining us on the journey, and signing on to recreate this insane concept.”